Describe the various ways business intelligence, big data, and analytics improv

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 Describe the various ways business intelligence, big data, and analytics improve the utilization of information within an organization. Suggest a company that can use these as a key element to improve its competitive position in the marketplace. 
The suggested company is HONDA
 Section the paper as suggested in the template below and  Make each template requirement as section title in the paper.
 The template structure is as follows: 
 
Describe business intelligence (BI), big data, and data analytics in general.
Describe how (BI), big data, and data analytics makes a company competitive in general.
Describe some company and its working/competitive environment. Anytime a company is described, make sure the company description provides details like its products, its history, etc. even if the company is widely known.
Describe how (BI), big data, and data analytics features are enabling the selected company to enhance its competitiveness in the marketplace. Provide instances of such features that are properly referenced.
 References should be numbered in the References section of the submission. A reference should include the author(s) name, date/year of publication, title, page numbers (if any), journal/publication outlet, and URL (if available). URLs by themselves are not a substitute for a complete reference. In the paper, references should be cited by the number in the references section within square brackets, eg. [3] for a single reference or [1, 2, 3] for multiple references. 

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